Business Model

Description

A Business Model describes the Rationale of how an organization creates, delivers and captures value. <--

Business Model Generation

The Business Model Generation .. which contains use of Business Model Canvas is also a good reference to understand product / service positioning.

Contents

  • Customer Segments
  • Value Propositions
  • Channels
  • Customer Relationships
  • Revenue Streams
  • Key Resources
  • Key Activitivities
  • Key Partnerships
  • Cost Structure

Languages, Notations, Conventions

Methods - Create, Analysis, Identify

Created by Product Manager and their team for a specific product or service

Updated version available at the end of stage or larger Project within a Phase.

Modelling Techniques

Business Modelling looking at the key elements of a Business Model

This approach relates to the Operating Model

Examples

See Business Plan from Digital Equipment Corporation - Capturing a Product Team View of a new product investment.

See Business Model Generation and the Business Model Canvas

References

Model Kind Links